Yvonne Levine is a strategic marketing advisor and the founder and president of YGL Enterprises, Inc., where she helps growth-oriented B2B companies turn marketing into a strategic business driver.

With more than 30 years of marketing experience, Yvonne brings an experienced, business-minded perspective to companies that need senior-level marketing leadership but may not need, or be ready for, a full-time marketing executive or large agency.

Her work sits at the intersection of marketing strategy, brand positioning, buyer behavior, content, and AI-era visibility. She helps business leaders clarify what they want marketing to accomplish, determine where marketing can create the greatest business value, and build a practical strategy that connects brand, visibility, sales and growth.

Yvonne’s approach begins with strategy—not tactics. She works with leadership teams to strengthen positioning and messaging, clarify audiences and buyer journeys, develop thought-leadership and content strategies, modernize digital visibility, and establish the processes and metrics needed to make marketing more accountable and effective.

She has particular experience working with professional services firms and growth-oriented B2B companies, including organizations that have reached a point where marketing has become too important to manage as an afterthought, but are not yet ready to build a large internal marketing function.

As marketing continues to evolve, Yvonne helps clients navigate what is changing—including AI-driven search and discovery—while keeping sight of what has not changed: a clear value proposition, a credible brand, a deep understanding of the buyer, and a marketing strategy connected to business goals.

Her philosophy is straightforward: strategy comes first. When the strategy is right, the tactics have a purpose.