
We provide an outside-in perspective to marketing.
Many businesses struggle to develop the right marketing strategy that helps build brand loyalty, promote products or services, and targets the right customers. We are here to take the guesswork out of the process.
Often, an outside perspective is the answer to understanding how your business stacks up against the competition. We provide that perspective and expertise, which will improve brand awareness, increase customer loyalty, and position your business as a leader in the industry.
Our Services
We provide the knowledge and resources businesses need to build an audience-specific marketing strategy, focusing on the synergistic components of brand messaging, content development, target audience identification, engagement, and evaluation.
Strategy
We partner with businesses to take the guesswork out of how to create a tailored, competitive marketing strategy that is specific to your business, industry, and goals.
Content
We guide and counsel our clients on how to create compelling content. Likely, much of your content already exists. We help you tell your “authentic story.”
Branding
While most businesses believe that brands matter, they have little confidence that their own brand is achieving their goals. That’s where we can help.
“In the fall of 2014, Affinity Automation developed and defined our core values, mission and vision statement. This process identified a need to re-focus our products and services so that we could accomplish our mission. I was referred to Yvonne by a business acquaintance in the spring of 2015. Yvonne is an industry veteran and consummate professional as it relates to the development of marketing strategy. I find her listening skills, her attention to detail and her ability to keep her clients on point and accountable to be both refreshing and of tremendous benefit.”
Allan Evora – President and Founder – Affinity Energy, LLC
“Thanks to Yvonne at YGL Marketing for advising me on creating an updated Personal Brand Strategy! Yvonne brought a collaborative and creative approach to help streamline my resume, executive bio and Linked In profile. The consulting I received was current, insightful and helped motivate me to go through a process of self-reflection of my career, accomplishments and future goals. Thank you, Yvonne!”
Niki Simmons – Banking Executive
“Our law firm needed an experienced marketing professional to assist us in developing a coherent marketing plan for the first time in our 8-year history. As a small firm, we aren’t always focused on anything other than what is in front of us on any given day – but Yvonne’s understanding of the legal industry has enabled us as a unit to move forward with plans, ideas and inception when a professional lacking her experience and expertise would probably have found things at a standstill. She is a pleasure to work with and we would highly recommend her services to anyone looking for a true “partner” from a marketing perspective.”
William Bray – Founder of Bray & Long
Our Clients
We have provided professional marketing services in the legal, financial, education, engineering, management consulting fields and more.








Interested?
Whether you are a new business, have recently acquired a business, or are an established company, contact us to see how we can help.