meet yvonne levine
Chief Marketing Strategist
Yvonne Levine, president and principal consultant of YGL Enterprises, Inc., is a results-driven strategic marketing consultant with over 25 years of experience in assisting professional services organizations and small and mid-sized B2B businesses in the development and execution of successful marketing strategies.
Why I'm passionate abouthelping businesses grow
I love being a marketing consultant. It allows me to collaborate with companies and business professionals to strategically align their business goals with a workable and successful marketing strategy. Strategy, Branding, and Content are the cornerstones of any integrated marketing initiative. Why does this matter? Because most companies waste valuable time and money on misguided marketing tactics due to their lack of understanding, that strategy comes FIRST. Once you have a strategy, it’s easy to determine which marketing tactics are right for your business.
FAQ
Answers to commonly asked questions about YGL Enterprises
I began my career working in the ad agency environment, where I was exposed to all facets of marketing, including project management, strategy, creative, copywriting, and promotion. This experience provided me with the foundation to understand that effective marketing is more than one tactic.
After moving to the corporate side, I worked in healthcare marketing, alumni relations, and legal marketing. Combining my experiences both in the trenches and in leadership positions, I was afforded the opportunity to develop marketing programs from the ground up, test new ideas, and build upon successful initiatives.
Today, as a consultant, I help clients – at an organizational, team, and professional level – develop and successfully promote their brand in the marketplace.
YGL Enterprises, Inc. provides customized, strategic marketing solutions for the B2B business community, focusing on strategy, branding, and content development.
YGL Enterprises, Inc. provides marketing consulting to small and mid-sized B2B companies, particularly in the professional services arena, who struggle to define a practical marketing approach to enhance brand awareness and increase sales.
Without a strategy, businesses fail to stand out among the competition and waste money on the wrong and ineffective marketing tactics.
By focusing on the core principles of creating customer value, differentiation, segmentation, and positioning, I ensure that your marketing strategy and brand are strong, unique, and recognizable. Since 2008, I’ve successfully helped numerous companies create and execute customized marketing strategies that positively impact the bottom line.
I have over 25+ years of experience in the B2B market, particularly professional services. Most marketing professionals are generalists who do not understand the unique nuances of B2B. My system of focusing on “strategy first” provides a roadmap to success.
As the leader of a “virtual agency,” my pricing is based solely on the project’s scope, not the other agencies’ administrative add-ons. I collaborate with a select group of trusted vendors to fulfill my client’s specific needs.
As much as I love helping my clients, I believe in the importance of balance, as we all need to experience other things. When I’m not working, I enjoy gardening, practicing yoga, walking my dog, and spending time with family.
Areas of expertise include:
- Strategic Marketing Plans
- Market Research
- Branding (Company and Executive)
- Rebranding
- Social Media Marketing
- Digital Marketing
- Reputation Management
- Communications Planning
- SEO optimization
- Content Marketing
- Market Research
- Multi-channel Marketing
- Proposal Writing
Areas of expertise include:
- Strategic Marketing Plans
- Market Research
- Branding (Company and Executive)
- Rebranding
- Social Media Marketing
- Digital Marketing
- Reputation Management
- Communications Planning
- SEO optimization
- Content Marketing
- Market Research
- Multi-channel Marketing
- Proposal Writing
quotes
15+ Years of Satisfied Clients
Yvonne guided us from idea to execution, with the creativity and focus that we needed to pull it off.Andrew McCullogh
Partner, Venn Law Group
Yvonne has been a trusted advisor that I have worked with for over 8 years. Yvonne is responsive, organized and resourceful.Allen Evora
President, Affinity Energy
Yvonne moves the projects along and hits all important customer deadlines. I strongly recommend Yvonne to anyone looking for a Marketing Expert.L. Lumelsky
Owner, Woland Web
Working together with Yvonne and YGL Enterprises through 2020 has been an excellent experience.Justin Berg
Founder & President, Rock the Rankings
Yvonne is one of the most organized people I know and is an exceptional project manager. On top of all that, she’s a fun and well-rounded person!Lisa Bell
Chief Creative Officer, Tivoli Partners
She’s very responsive, punctual, and has a great way of communicating that made sure we were hitting our goals.Andrew Nelson
President & CEO, BlueArmor, LLC